Insider Info For Guests & Friends
OK, some people might call this our blog page, but we think it is so much more. Here you’ll find great tips on adventures on the Oregon Coast in and around Florence, itineraries, stories about seasonal happenings, and local insights on where to find great food, drink, and entertainment.

9 Places to Shop in Florence, OR
Ah, Florence, Oregon. A beautiful town on a beautiful coast in the most beautiful state. You may well know all of the outdoor activities available or places to eat, but how about all the places to shop in Florence? Everyone loves to pick up a fun remembrance while they’re away from home, and Florence has no shortage of options! Whether you take a...

River House Inn Named Fan-Favorite Destination By Oregon Business Magazine – Again!
Out of more than 9,000 travel destinations in Oregon, Florence’s The River House Inn made Oregon Business magazine’s “100 Best Fan-Favorite Destinations in Oregon” for the fourth year in a row. Of course, we know great...
Your Florence, Oregon Fishing Guide
The Siuslaw River is one of our area’s greatest treasures—a source of beauty, inspiration, recreation, and livelihood. It's an Oregon fishing haven. And a darned-good place to catch salmon. And crab. But more on that...
SEACoast Entertainment Association Brings Concerts and Culture to Florence
Live music in Florence? Of course! Great culture and concerts in Florence? Believe it! Yes, Florence attracts world-class performers and has a fantastic venue to do it. Top performances here in Florence on the Central...
7 Little Known Facts About the History of Florence, Oregon
As you drive along the scenic Oregon coastline, the stress of your busy life is washed away with waves crashing along wind-swept shorelines. Near the halfway mark along Highway 101, you’ll find Florence, Oregon, with...
A Complete List of Florence, Oregon’s Art Galleries, Installations, and Wall Murals
For many art enthusiasts, Florence, Oregon is a must-see place. The town boasts multiple public art installations, fascinating art galleries, and some amazing wall murals. It is thanks to Florence’s Public Arts...
Fall Fun in Florence: Wine & Chowder Trail, Octo-fur Fest, and More!
“Fall in Florence is a deliciously thrilling time,” says Florence Area Chamber of Commerce executive director Bettina Hannigan. “On October 11, 12 and 13 we add the flavor palate of Oregon’s finest wines and chowders...
Your Oregon Coast Birdwatching Guide
Ask any avid birdwatcher in this area why they love birding and they'll most likely tell you that their passion for birds was honed in the great outdoors of Oregon's central coast. A few hours spent birding along the...
Florence Festival of Books’ Latest Edition Projected To Be Best Seller (Even Though It’s Free)!
Bibliophiles Unite - It's the Festival of Books! Calling all readers, writers, editors, and collectors—your riveting page-turner of an event, also known as the Festival of Books, is September 27 and 28 in Florence at...
2019 Summer Reading List
There’s something about summer that just begs for a glass of wine, the coast, and a few great books. A weekend getaway in Florence is great, but being able to sit down in the sun and go on another adventure without...
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